Run an answering pool where Tessa takes the dead hours.
Tessa, our AI receptionist, answers every call for your client businesses, day and night. Callers who want a person go to your operators with the conversation on screen, and every booked job lands in a ledger you and your operators can both read.
Sign up yourself, or ask us to set your pool up with you on a call.
This is a software subscription, not a franchise or business-opportunity package. We provide the software; we do not provide customers and do not guarantee bookings or income.
Tessa takes the routine calls and the night shift.
She books what she can. Callers who want a person go to your operators, with the conversation on screen.
- 1.Tessa answers every inbound call, day and night, greets the caller as your client’s business and handles the routine questions.
- 2.When the caller wants a person, she transfers the call to your operator with the caller’s details, the conversation so far and the client’s brief on screen.
- 3.Your operator books the job into the client’s CRM, and the booking posts to the settlements ledger at the rate you set.
What the software does
- Tessa answers for each client business, in that business’s name.
- Transfers to your operators carry the caller, the conversation so far and the client’s brief.
- Bookings go into each client’s own CRM.
- You set each client’s rate per booked job (the default is $12) and keep the spread over what you pay operators.
- A settlements ledger that you and your operators both open.
- Seats: $35 for the first operator, $15 for each one after, with a 3-day trial. No certification, equipment or per-minute fees.
The settlements ledger
One booked job is one line: what the client pays your pool on one side, what your operator earns on the other. You and your operators open the same rows, and each operator sees their own payout.
You sign the clients
The relationships, the rates per booked job and your operator roster are yours, and stay yours if you leave. 10service is the software your pool runs on; client acquisition is yours. We are not a franchise, a lead broker or a client marketplace.
Where the old model hurts pools
- Independent-agent networks (Arise and similar) can charge before your first live call: certification historically up to about $250, platform fees, and an LLC to stand up (per the 2024 FTC action and public reporting).
- $35 for your first operator seat, $15 for each one after, and a 3-day trial before you owe anything. No certification, no equipment to buy, no fees to work.
- Operators clock in and wait on an empty queue, paid only for talk time.
- Tessa holds the line and rings a person only when a caller wants one, so your operators take calls that are ready to book.
- The payout math is a black box.
- Every booked job is one line in a ledger you and your operators both read: pool revenue and operator pay side by side, never blended.
- Two or three operators can’t cover nights, weekends and holidays.
- Tessa answers in the hours you can’t staff, books what she can, and passes on the calls that need a person.
- Operators fumble businesses they don’t know: the wrong greeting, no context, a lost booking.
- The transfer carries the caller’s details, the conversation so far and the client’s brief, so your operator answers as that business.
- You do the selling, and the platform ends up owning the client.
- You sign your own clients and set each one’s rate. We don’t solicit, reassign or resell them.
Side by side
10service
- To start
- $35 first seat, $15 each extra; 3-day trial
- Who answers first
- Tessa, then your operators
- Whose clients
- Yours; our Terms bar us from soliciting them
Arise and similar
- To start
- Certification historically up to ~$250, platform fee, your own LLC
- Who answers first
- Agents
- Whose clients
- The platform’s clients
Liveops
- To start
- Agents pay for their own background check; unpaid certification
- Who answers first
- Agents
- Whose clients
- The platform’s clients
GoHighLevel
- To start
- $97/mo Starter, $497/mo Agency Pro
- Who answers first
- Software only; no operators supplied
- Whose clients
- Yours
Build it yourself
- To start
- Telephony, software and payroll
- Who answers first
- Your staff
- Whose clients
- Yours
Competitor details stated as advertised (checked Oct 1, 2026) or as reported, from public information (the FTC’s July 2024 action and 2025 consumer refunds, the DC Attorney General settlement, company disclosures). Some figures have since changed; Arise’s mandatory fee, for example, moved to 5% of invoice in June 2025. Sources.
For the operators you hire
- Tessa takes idle and after-hours calls, so operators get transfers that are ready to book.
- No fee to join a pool: no certification charge and no equipment to buy.
- Each operator sees what they earned in the same ledger, line by line.
Looking to join a pool? Request operator access
Operator pay is set by each pool, not by 10service, and varies by pool. 10service does not employ, schedule, discipline or pay operators.
Questions
Is this like Arise? Do I pay to work?
No. Seats are $35 for your first operator and $15 for each one after, on a 3-day trial, with no certification, equipment or pay-to-work fees. It’s a software subscription, not a business-opportunity package.
Where do my client businesses come from?
From you. You sign your own clients; that’s your book and it stays yours. We don’t supply, refer or match customers to your pool. We provide the software to run the clients you sign: Tessa, the operator console, CRM booking and the settlements ledger.
If I bring a client, are they mine or the platform’s?
Yours. You hold the relationship and set their rate per booked job. If you leave, they leave with you. Our Terms commit us not to solicit, contact, market to, reassign or resell your clients, and to export your client data to you on exit.
Will the platform compete with me for my clients?
No. We don’t sell answering services against you; our business is the seats and software your agency runs on.
What does Tessa handle, and what do my operators handle?
Tessa answers every inbound call, day and night, greets callers as the client’s business, handles routine questions and covers the hours you can’t staff. When a caller wants a person or a booking she can’t make, she transfers to an operator with the context on screen. Tessa says she’s an AI whenever a caller asks.
Do callers know they’re talking to AI first?
Tessa says she’s an AI whenever a caller asks, and never claims to be a person. Notices that state law requires, such as call recording, play at the start of the call. A live operator joins on transfer.
Can operators answer as my clients’ businesses, not as “10service”?
Yes. Tessa and your operators greet each caller as that client’s business, using the client’s brief.
How do I pay my operators?
You decide, per operator. You are the employer of record, and worker classification is your responsibility: states differ, and California and others apply an ABC or economic-reality test. Our pay tooling flags local wage-and-hour rules (California, for example, requires hourly or minimum-wage pay, so per-booking-only pay is blocked), the way payroll software does, without us setting your wages. Every operator’s pay posts to the settlements ledger.
How are recording, AI disclosure and data handled?
Tessa says she’s an AI whenever a caller asks. Calls may be recorded and disclosed according to the caller’s and operator’s jurisdictions, and may be handled by contracted operators, possibly outside the US, under service-provider terms. See the AI & recording disclosure, the Privacy Policy and the DPA. You remain responsible for how you run your agency; this isn’t legal advice.
Who owns the client and call data?
Your clients and the relationships are yours. You can see and export your pool’s calls, bookings and settlements. Our Terms bind us not to sell your clients or use your roster to compete with you, and to export and delete your client data on exit.
Am I locked into a contract?
No. Start on a 3-day trial, then continue month to month on seats. If you leave, you take your clients, your rates and your roster with you.
You’re new. Why trust you?
You can try it for 3 days without paying, your clients aren’t locked in, and the commitments below are in our Terms.
What we commit to in the Terms
Each of these is written into the Terms of Service as a binding commitment.
- Charter seat pricing ($35 first seat, $15 each additional) locked for 12 months.
- The settlements ledger is always two-sided: we never blend pool revenue and operator payroll.
- No pay-to-work fees: no certification, equipment or per-minute charges.
- Your clients are yours: we won’t solicit, contact, market to, onboard, reassign or resell the client businesses you bring or sign, for our own account or for any other pool.
- Portability on exit: we export your client, call, booking and settlement data to you, then delete it within 30 days, with no exit fee and no clawback.
- Onboarding on a real call if you want it, and month-to-month seats you can cancel anytime from your dashboard.
Request access
After you sign up
Add your operators and choose which client businesses each one answers for. Point one client’s calls at your pool, then add clients and seats at your own pace; we set it up with you on a call if you ask.
The cost side, worked out: at the default $12 per booked job, three seats ($35 + $15 + $15 = $65 a month) are covered by 6 booked jobs. That is the seat cost only, not a prediction of how many jobs you will book.
$35first seat, per month
+ $15 for each additional operator seat
Founding rate: $35 first seat, $15 each extra, locked for 12 months.
Request access3-day trial; it converts to paid unless you cancel. Month-to-month, cancel anytime. No per-minute charges. A software subscription, not a franchise or business-opportunity package; we do not provide customers and do not guarantee bookings or income.